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Chris Kypriotis

Chris Kypriotis


CHRIS KYPRIOTIS (Nike Inc. VP | Billabong Int'l VP | C&C President | Global Enterprise Leader)

Vila Nova Conceicao, oo

President, VP, CEO, GM or other C-Level Role in the following Companies: • Nike Inc., Billabong Int’l, RVCA, Element, Nixon, Von Zipper, DaKine, C&C, Rusty, Mossimo, Stüssy. • Professional Career as Leadership Executive in USA, France, Brazil, Australia, Japan, etc. • Exceeded my Corporate objectives every year for the past 2...





CHRIS KYPRIOTIS (Nike Inc. VP | Billabong Int'l VP | C&C President | Global Enterprise Leader)


"Chris Kypriotis is widely regarded as one of the most respected and creative business leaders in global sport. As a key innovator within one of the Fortune 500’s most innovative companies, Chris has helped create and change the business landscape through sport in each of the markets he has worked in around the world over the past 25 years.
Most recently as the Global VP and CEO of Nike Brazil, Chris was responsible for leading Nike’s integrated growth, marketplace development & overall brand strategy; overseeing its entire operations in this critical market. He had direct leadership and responsibility of all of Nike Brazil's financial results ($1Billion+ Revenues); also directly responsible for all departments: Sales (including Digital Commerce), Retail, Product Development, Supply Chain, Logistics, Demand Creation, Sports Marketing, HR, Corporate & Gov't Affairs, Legal, as well as the entire scope of the strategic planning leading up to World Cup '14 in Brazil, the Summer Olympics Rio'16, and the Nike Brazil 10 year Business Plan. Chris pioneered many of Nike Brazil's Ground Breaking Initiatives including the Football Attack Plan, sponsorship of the Brazilian Olympic Committee, as well as "Nike/Rio Infusion Plan" leading to many collaborations, between, Nike and the City's most iconic locations. As one of the 30 most senior leaders at Nike Inc., Kypriotis also served as part of Nike’s Global Leadership Team; he helped lead the creation of Nike’s overall Global Operating Strategy.
Prior to his roles at Nike, Kypriotis was CEO (LATAM) & Global VP at Billabong Inc. He was responsible for bringing the Group's brands to leadership positions in their markets and made them iconic within youth sport/culture. In his role as Global VP Chris was key in all Group Strategic Decision making; including brand acquisitions, retail development, corporate structure, etc. Have followed this stellar career for years." Glenn Gibbons


Fishing nets go back into the oceanin a different form.

This new swimwear is made from recycled fishing nets

BlackTag Inc.


BlaCKTag Inc. is a holding company focused in the following areas:
1 BRANDING & IDENTITY: Expertise in market + consumer insights across various “tribes” provides the opportunity to create the ideal fit and potentialize the Brand in the market through consumer connectivity, inspiration and activations. Strategic execution of Brand direction and positioning; product alignment; demand creation activities and measureable results. Work: Netshoes, T&F, Li Ning, Ksubi, Afends, Billabong, RVCA, Element, Nixon, Von Zipper, Xcel, Nike.Apparel brand development (licensing, distribution, expansion); (specialized in action sports/streetwear/denim/sports brands),
2 RETAIL CONCEPT EXECUTION: 26 year career in retail and wholesaling; The retail world has many challenges; today more than ever; margins, big bets on fashions, constantly changing trends, timing, on-line retail/experience and sales, emerging market opportunities are a few. This is my normality and I am more excited than ever about retail and it’s opportunities, on and off line. The Consumer is in the same position. “Change is my home-field” and I’ve seen enough and look forward to much more to come,
4 DEMAND CREATION STRATEGY AND EXECUTION: Responsible for some of the most innovative and insightful demand creation executions for Global and Local brands as well as the adapted execution of Global Brand initiatives given consumer insights and connectivity. Responsible for budgets in excess of $1B USD. Outcomes always resulting in Brand marketshare growth.
4 TURN AROUND/CHANGE MANAGEMENT: Responsible for successfully executing Global missions for International Brands, ranging from complete business unit overhauls, to team alignments, to Brand re-direction; all missions leading to return to profitability and market share growth,
6 DIRECTOR ON A NUMBER OF CORPORATE BOARD OF DIRECTORS: Participate as a BoD member on a number of prestigious Boards. NS2


Netshoes is the world's largest sporting goods e-commerce.
NS (Netshoes Holding) own and operates various partner e-commerce platforms within the sporting goods category, as well as in a number of other categories including women's fashion, men's casual, etc. (ex. Timberland, Havaianas, NBA Store, NFL Store, UFC, Puma, Corinthians FC, etc.)



Player presentation and youth development



Player presentation and development



•Co-Founded EuroSima (the European Surf/skate/snow Industry Manufacturers Association) and is currently an Honorary Lifetime Chairman of the Association Globally,
•Joined all major brands/companies involved in the above industries to form this organization and proceeded to re-organize all industry related activities including:
•environmental activities,
•charity participation and donations,
•athlete recognition,
•and social functions.

Non-Violence Project Foundation


The Non-Violence Project Foundation, NVP,[1] is a non-profit organisation whose mission is to inspire, motivate and engage young people on how to solve conflicts peacefully. It holds violence prevention and nonviolence education programs for schools and sports clubs around the world.

Some of the Non-Violence Ambassadors include: Sir Paul McCartney, Ringo Starr and Yoko Ono; Ambassadors living in Brazil include: Sig Bergamin, Derrick Green, Fabrizio Giannone, among others.

Boston College

Bachelor of Science, Finance


MBA, International Business Administration