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Chantal Zivari

Chantal Zivari

Marketing Coordinator

NewMark Merrill Companies

NY

Dynamic Marketer with a demonstrated history of working in the commercial real estate industry. Strong experience in digital marketing, direct mail marketing, event marketing and project management . Skilled in Adobe Illustrator, Adobe Photoshop, Facebook Analytics & Google Analytics.

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NewMark Merrill Companies

Marketing Coordinator

Marketing allows me to be curious, creative and strategic daily. This summer I was able to implement a tactical passion project called "Spread Your Wings." I partnered with a company called BeautifyEarth to install a large mural in an undeserved community located in East Los Angeles. This project was executed with an online social campaign, gaining PR, partnering with influencers, working closely with city dignitaries and concluding with an event. The goal of this project was to bring more traffic, exposure and sales to the shopping center.

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Career

Shopping Center Mural Unveiling Campaign

The goal of this video campaign is to inspire and bring the shopping center to top of mind/brand awareness. The video tells the artist's and business owner's inspirational stories, which encompasses the message of "spreading their wings."

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Shopping Center Marketing Event - Norwalk Town Square 2018

The marketing distributions used for the event were Facebook, Instagram, YouTube and the shopping center's website. The content pillars, which lead the event's goals that were inspiration, brand awareness, and sales. Lastly, through research and an audience analysis we targeted local community and art enthusiasts.




Snapshot
"People do not buy goods and services. They buy relations, stories and magic." - Seth Godin
NewMark Corporate Trade Show
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NewMark Merrill Trade Show

Booth Logistics | Video Management | Technology Partnership

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Corporate Party

ICSC RECon Trade Show - Company Party

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UCLA Extention

Digital Storytelling & Multi-Platform Strategy Specialization

Digital Content Foundations gave me the opportunity to track the evolution of today's media landscape that speak to hypotheses about future storytelling delivery. Digital Content Monetization Distribution, Marketing and Developing Audiences explores the new model of marketing, distribution & monetizing digital content to ensure it is seen & provides a return on investment.

Education

California State Univeristy of Northridge

Bachelor of Arts, Communications Studies and Business Marketing

Communication Studies & Business Marketing offered a curriculum that embraces a wide range of disciplinary traditions in the study of human communication. I also learned to be skilled in marketing to discover, measure and analyze markets; develop and manage products; create and manage advertising; establish coherent pricing policies; and maintain positive customer relations.

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Education
"Success is not final. Failure is not fatal. It is the courage to continue that counts." - Winston Churchill