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Caitlin Rubinstein

Caitlin Rubinstein

Project Admin

PNC Financial Services Group, Inc.

Pittsburgh, Other




"As far back as I can remember I always wanted to be a gangster!" - Henry Hill, Goodfellas

Social Media, Marketing, Fashion, Pop Culture, Hockey, Internet Addict, Coffee

Utilizing social media to grow customer relationship marketing efforts and community outreach.

PNC Financial Services Group, INC

Project Administrator

Producing monthly and yearly training reports that measure effective learning. Assist managing four sales training programs from conception to completion. Planning learning event sessions across the PNC footprint for numerous training programs, as well as communicating with individuals in the Asset Management Group line of business. Manage all aspects of “Spreading Financial Statements and Personal Tax Returns” learning program. Create all aspects of online training curriculums. Oversee organizational training records in PNC’s Learning Management System. Track all online course maintenance requests, and communicate progress with the business. Manage inquiries received in the Talent and Learning mailbox.

PNC Financial Services Group, INC

Operations Analyst Hybrid II

Multi functional employee in Cash Logistics, Customer Service, and Foreign Exchange. Track and process foreign bank check returns within SLA guidelines. Gather information and prepare monthly 19758 account cycle time report, by tracking daily quantities of tickets received by Foreign Exchange. Document a daily dashboard of production numbers for KPI. Created procedures manual and manage Federal Reserve 19600 account, including Federal Reserve and Branch & Customer Claims. Piloted Employee Engagement Committee for Pittsburgh office. Actively work with three Cash Services vendors. Oversee Foreign Currency aggregation report. Compile data to show department trends over time to support management team.

Career medium 01

American Eagle Outfitters

Visual Merchandising Assistant

Constructing all aspects of floorsets by maintaining all visual standards of AEO.
Assisting Visual Merchandisers with creative vision of merchandise through window displays and floor layout.
Executing merchandising process from intake, to filling, sizing, and folding merchandise, to allocating it out to stores.
Working with marketing department on print marketing placement in-store.
Preparing write-up documentation and assisting with photography shoots.


Pittsburgh Penguins

Corporate Sales and Marketing Intern

Design advertising sales proposals using multiple applications including PowerPoint, Photoshop, and Publisher.
Preparing and monitoring numerous spreadsheets to track components of the advertising sales contracts for radio, video board, digital signage, print ads, tickets, suite nights, autographed merchandise.
Conceptualizing reports of competitors from online research and participate in development special projects.
Supporting game night operations, promotional giveaways and sponsor activation during home games throughout the 2013-14 Season.
Update and maintain two sets of Contract Summary Books.
Complete final sponsor activation through telephone calls and mailings and fill autograph merchandise requests.

Career medium 05
Career medium 04

UPMC Health Plan

Legal Administrative Assistant

Provide first level support for Lawyers and Legal department staff.
Preparing documentation for case files, handling confidential and detail sensitive materials for hearings.
Monitor hearings schedule and compose correspondence regularly, requiring knowledge of UPMC policies, procedures and understanding of legal requirements.


Children's Hospital of Pittsburgh

Family Resource Center and Patient Representative Assistant

Managing schedules of Director of Patient Representatives and Family Resource Center, and department staff.
‣Answering customer service phone calls from parents, vendors, and internal employees and delegating the correct person to talk to.
‣Assisting in data entry, using different online databases such as RL Solutions and Cerner/ Power Chart.
‣ Planning, organizing, setting up meetings, ordering office supplies, designing a system for efficient file use, copying, and other basic office duties.

Career medium 05
Career medium 04

UPMC Health Plan

Executive Administrative Assistant to Excutive Medical Director

Providing general administrative support to an Executive Medical Director and staff.
Maintaining Director’s calendar, handling all incoming calls and messages, sort and delegate medical appeals to Medical Directors.



Strategic Planning Assistant

Establishing and conducting access audits in accordance with scheduling guidelines to several services.
Collecting and organizing dates and preparing spreadsheets for analysis to improve patient access to UPMC services.
Composing and submitting reports to be reviewed by the President and Senior Vice President of UPMC.

Career medium 06
Career medium 04

American Eagle Outfitters

Marketing Copywriter

Developed a marketing plan with a team of fellow students to rebrand Aerie to increase brand awareness in 18-24 year old target market.
Created a new image in effort to achieve greater campus outreach and loyalty for the brand.
Brainstormed the overall brand persona, which included creating print ads, the “Big Idea”.
Introduced a mock-up app, to bring social and mobile components to the mix, and engage consumers through mobile outreach.


Clear Channel Communications

Marketing and Promotions Intern

Organized multiple promotional campaigns at numerous businesses around the city to build relationships between consumers and brands.
Oversaw radio stations social media sites and managed listener registries.
Recorded radio commercials for local businesses in the Pittsburgh area as well as national brands.

Career medium 02
Career medium 06

Pittsburgh Public Theater

Administrative Intern

Prepared advertising files for approximately 50 clients and organized client foundations for the upcoming season.
Executed daily office duties of entering data and filing forms.


Pittsburgh County Controller's Office

Administrative Intern

Answered phone inquires from the constituents of Pittsburgh, entered data into monthly logs, and carried
out research from online sources.

West Virginia University

Bachelor of Science (B.S.), Advertising

Point Park University

Master of Business Administration (M.B.A.)