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Brecke Latham Boyd

Brecke Latham Boyd

Firmwide Media Relations Manager

Baker Botts LLP

District of Columbia, DC

Brecke Latham Boyd is the Media Relations Manager for Baker Botts LLP. Public Relations. Media Relations. Communications.

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BreckeBoyd.com| Public Relations

Brecke Latham Boyd is a seasoned media expert with over ten years of policy and press relations experience. A career spanning from Capitol Hill to the corporate legal industry, Brecke has earned a reputation as a principled professional capable of applying effective big-picture strategies at the intersection of government, press and law. Read about her insights here!

PR Blogs by Brecke Latham Boyd
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The Best PR People

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BreckeBoyd.net | Media Literacy

Brecke Latham Boyd hopes to bring more attention to this issue by promoting sound practices of Media Literacy. Studies have demonstrated students and young adults especially are the key demographic consumers targeted for false online information. Read her insights on her blog at BreckeBoyd.net!

Brecke's Blogs on Media Literacy
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Oral Histories

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Back To School Media Literacy

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Capitol in Bloom

Brecke Latham Boyd loves the flora that comes to DC every year as the flowers bloom and the garden receive extra TLC. Brecke started Capitol in Bloom as a reminder of some of the simpler pleasures amid the noise that is the Capitol.

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Brecke's Flowers
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Baker Botts LLP

Firmwide Media Relations Manager

Brecke Boyd is responsible for initiating proactive communications campaigns that align with the firm’s business development objectives. She works to develop stories in an effort to inform the press, regulators, and potential clients on litigation and policy developments. Her efforts have resulted in a 30% increase in overall earned media in 2016 over 2015.

WilmerHale

Public Relations Manager - Client Development

Promoted domestic and international brand recognition through an integrated communications and media approach that supported the overall business development objectives of the firm.

• Media responses for regulatory activities/cases: Supreme Court, Government Litigation, FCPA, False Claims Act, Broker-Dealer, CFTC, SEC, FCC, FTC, CFPB, and the White House.
• High-profile crisis communications strategies. (Ex: NFL’s Mueller Report).
• Wrote submissions for Chambers, Global Competition Review, Financial Times, Global Investigations Review, The Daily Journal, NLJ Trailblazers, and others.

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Career

Louisiana State University

Master’s Degree, Mass Communications; Political Journalism

Completed Thesis: The Local Press and Press Strategies

Activities and Societies: LSU Media Relations internship - Spring 2004; Governor's Press Office internship - Summer 2004 to Spring 2005

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Public Relations Society of America

Brecke Latham Boyd is a member of the Public Relations Society of America, commonly referred to as PRSA. According to PRSA.org, "PRSA remains committed to helping its members stay ahead of industry trends through thought leadership, career-enhancing initiatives and providing networking opportunities. PRSA also has several special interest Sections for PR communicators who have a specific area of interest."

Snapshot

Stephen F. Austin State University

Bachelor of Arts, Journalism & Public Relations

Activities and Societies: Contributing Writer for the university publication - The Pine Log; Student Government Association (SGA) Senior Senator; Dean's List; Alpha Chi Omega; Orientation Leader; Non-profit Affordable Housing internship - Spring 2002