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Brad Ruiter

Brad Ruiter

Director of User Experience

Universal Mind

Hamilton

Director of User Experience

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Universal Mind

Director of User Experience

Career medium 01

Universal Mind

Sr UX Specialist

I'm currently a Sr User Experience [UX] Specialist helping organizations realize the value of UX in their next generation applications.

I develop for Fortune 100 companies in the following areas:

- User Research / Persona Development
- Context Scenario Development
- Application Ideation [mobile, web & desktop]
- Application Strategy
- Wireframing / Storyboarding
- User Story Development

I work within a collaborative UX studio that is highly dependent on communicating across IA and Design practices. This enables me to be able to develop the most beneficial thought and design for clients.

Career

Haworth

Advanced Technologies + UX Concepts [iRise]

In this role I led the adoption of a UX Prototyping practice that leveraged the iRise platform to translate business requirements into real-time interactive software simulations. Using this method, we were able to clearly define and validate UX and functionality prior to a full software development cycle began.

Developed a global Open Source Innovation Model [OSIM] for the organization. This framework enabled us to harvest, categorize, prioritize, and commercialize a portfolio of ideas within the Executive organization. In collaboration with other business units such as Ideation, Industrial Design, and Advanced Product Development, the Haworth global organization we created an idea portfolio that provided a method to discover what was executable and could achieve the greatest return for the organization.

Career medium 04
Career
Career medium 01

Haworth

Advanced Customer Technologies

Discover and evaluate emerging technologies for integration into the front end of the business. This included developing new technology business models to expedite and enrich the design process for Architectural & Design firms globally.

In this role I worked with multiple business sectors in North America, Europe and Asia to define design technology strategies for the Global IT Organization.

Career

ISG

Technology Consultant

Provided consulting leadership to the organization two largest accounts focused in the banking and pharmaceutical industries.

I provided direction for digital strategies to these client that allowed them to best leverage their digital assets across multiple business sectors.

Career medium 01
Career
Career medium 03

Fuel Interactive

Emerging Business Development

Led in the discovery of new business channels and opportunities to exploit technologies for commercialization.

In this role, I developed and executed a spin-off business that provided OTA data services for enterprise back-haul to the internet. As part of this development, we developed a strategy to reach individual mobile users in a large secondary market in Michigan.

Career

Spring Arbor University

Communication