Vip mobile d.o.o.
Marketing Communications Expert
June 2009 — Present
• Management of marketing communication activities;
• Partner with product marketing managers to gather project needs ;
• Brief the Creative Agency team in design, copy, image, and content needs in the development of ATL campaign activities;
• Support development of additional campaign activities (BTL, events, Web activations) - working with all teams (BTL, Web and PR) to ensure campaign communication is supported on all channels;
• Coordinate the development of POS marketing materials;
• Work with print vendors to establish production and delivery of campaign or other promotional materials;
• Manage external vendors, creative agencies and production house as needed;
• Monitor and report project expenses;
• Increase operational efficiency;
• Help set up and improve workflow processes when and where needed;
• Act as a brand steward, upholding brand standards and consistency in all projects.