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Beck Spencer

Beck Spencer

Senior Audience Development Manager

Tasting Table

New York, NY

Have a problem? I want to hear about it. Fixing it, making connections and optimizing processes energize me. One on one, in a group setting, professional or personal, it all drives me. I have a black belt in creating solutions and the heels to match.

Message

637

Followers

74

Posts

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Skills
Getting. It. Done. When it's a project I truly believe in, I will explore any and all avenues to see it get completed. Some may call it stubbornness. I call it tenacity.
Interests

Testing new ideas, optimizing campaigns and iterating on current processes is my brain's happy place. The leaps and bounds in technology used to target consumers both fascinates and thrills me.

Tasting Table

Senior Audience Development Manager

Tasting Table is an online publication for the adventurous eater. As the head of the Audience Development team, I manage a team of digitally savvy individuals with the focus of growing our digital brand presence, increasing our email list and socializing our content. Cook, dine and drink with us at TastingTable.com

Levo

Director of Business Insights and Member Strategy

At Levo my focus is around our user acquisition strategy. We've partnered with many brands and executed multiple large user acquisition campaigns yielding 81% of all new users in 2014.

I had the opportunity to speak at Create + Cultivate LA and inspire hundreds of women on the importance of mentoring. During the Mentor Power Hour, we broke out into small groups and I worked on a more intimate level discussing everything from career burnout to leveraging existing skills to shift industries. I've never been more energized.

PreppyPanache

Founder / Editor

Started as a creative outlet, PreppyPanache soon grew into a lifestyle blog for the edgy prepster. Readers are offered a glimpse into my life as a marketer, mentor and average suburbanite who misses city living.

eFinancialCareers

Marketing Manager - Americas

Owning an entire marketing strategy, including a $2.2Million budget, allowed me the flexibility to really stretch into different digital marketing channels. Continually testing different technology platforms increased our optimization and yielded clients with the most sought after candidates.

UMass Amherst

BBA, Marketing

Chinese University of Hong Kong

Study Abroad, Marketing / Business

Studying abroad at CUHK afforded me the opportunity to immerse myself in the culture that I've never been able to while visiting for a short period of time. The experience was eye-opening about the way locals think about global business and as international students we were encouraged to travel around Asia as well.

Kappa Phi Lambda

A member since 2001, I have served in many leadership roles such as President of the UMass chapter as well as on the National Board for four years as Expansion Chair and Vice President.

Have a problem? I want to hear about it. Fixing it, making connections and optimizing processes energize me. One on one, in a group setting, professional or personal, it all drives me. I have a black belt in creating solutions and the heels to match.
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