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Barbara Basquill

Barbara Basquill

Marketing Manager

NWN Corporation

Raleigh-Durham, North Carolina Area, us

Accomplished B2B and B2C marketing leader with expertise in Telecommunications and Technology sectors. Digital marketing professional, leading teams in digital transformation, strategic marketing, and business development. Respected by management as a collaborative leader delivering results that drive business, omnich...

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NWN Corporation

Marketing Manager - IT

Plan, manage and execute enterprise-level partner, client, and core business marketing programs for multiple sectors and regional targets; driving business and brand. Copywriter for online content and assets that drive core business and Cisco partnered solutions and brand. Foster business relationships that create loyal partners and clients.
Cisco Cloud & Hosted Communications

Harte Hanks @ Cisco Systems, Inc.

Digital Marketing Program Manager

Plan and execute influencer marketing campaigns, programs and events. Establish 30.60.90 GTM plans, programs, campaigns, and events.
Develop playbook of best-practices for channel communications.
Create targeted data segments.
Improve the MQL and SQL activities.
Create online content repositories and calendars.
Report on paid/earned/owned channel performance.

Publications and Certifications
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Oracle B2B Master - B. Basquill

Eloqua Marketing Cloud Certification 2016

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Digital Marketing Training Master

2017 Cisco Certification - B. Basquill