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Aurélie Sauthier

Aurélie Sauthier


Made in

Montreal, Canada Area, ca

Top 30 under 30. Entrepreneur, International Speaker, Traveller. *** Made in is present in three main markets: North America, Benelux, France.





Made in


Made in the leading Influencer & Content Marketing Agency across multiplatforms. We develop marketing strategies for brands, building campaigns to capitalize on the scope and power of influence of the new generation of " digital influencers" such as bloggers, YouTubers and other influencers on social media such as Snapchat or Instagram.

Since the launch of Made in we have built a solid base of international clients in the lifestyle, beauty, and fashion industry (L'Oréal, Oreo, Aldo, Danone, Shiseido, Lancôme, Doritos, Estée Lauder, Avène, Frank & Oak, Reitmans, Lacoste, Air Transat, Films Séville, Loto-Québec, Lays, ING, Oikos, etc.).

Made in is at the forefront of innovation in the marketing of digital influencers and is growing rapidly in North America and Europe. Our office is located in Montreal with a second office in France with a young, dynamic and international.

- Influencer Marketing (YouTube, Instagram, Blog, Snapchat, Pinterest, Live)
- Social Media Advertising
- Content Marketing & Creation

Agencies we work with currently: OMD, Dentsu, Isobar, Cossette, Semetis, Group M.

Made in

International Speaker

- Salon e-Marketing, Paris (FRANCE) - April 19, 2017
- Maximiser l'impact de votre marque sur YouTube - Campus Infopresse, Montréal (CANADA) - April 5, 2017
- Vidéo en direct : élaborer des contenus innovants et engageants - Campus Infopresse, Montréal (CANADA) - March 29, 2017
- Sommet HOP - Commerce de Détail, Montréal (CANADA) - March 22, 2017
- Ecommerce Summit, Brussels (BELGIUM) - February 17, 2017
- Digital Leaders, Luxembourg (LUXEMBOURG) - February 8, 2017
- Tendances³, Québec (CANADA), hosted by Infopresse - February 2, 2017
- Much Marketing, Montréal (CANADA), January 18, 2017
- Content Marketing is Now and Always On - Digital First, Brussels (BELGIUM), October 20, 2016
- Femmes entrepreneures: un choc des générations ? - Montréal (CANADA), Infopresse (October 12, 2016)
- Content sponsorship: how to leverage influencers for your brands - Montréal (CANADA), Elevent (September 29, 2016)
- YouTube, Snapchat et Live: Maitriser pour engager - Montréal (CANADA), Infopresse (September 21, 2016)
- Marketing d'influence ou le bouche-à-oreille organisé - Nantes (FRANCE), Web2day (June 15, 2016)
- EPR: Le marketing d'influence au service de la marque - Montréal (CANADA), Infopresse (April 13, 2016)
- How To Collaborate with Bloggers to Create Viral Content? - Montréal (CANADA), Travel Massive (Dec 9, 2015)
- Elegance is Victory: Passion, Persistence & Ambition are Keys to Entrepreneur's Success - Montréal (CANADA), Concordia (Feb 19, 2015)
- Blogging Business: Brands' Expectations of Influencers - Turnhout, Flanders (BELGIUM), Gitzwart (March 12, 2015)
- Digital Day: The Influencer Perspective & The Importance of Content - Montréal (CANADA), L'Oréal Canada (Nov 5 & Dec 8, 2014)
- Brands & Bloggers: What You Need to Know About Working With Ad Networks and Brands - Toronto (CANADA), Spark Sessions (Nov 15, 2014)
- Social Media Teacher - Zoom Académie, Montréal (June 2012-June 2014)


CEO & Cofounder

Hellowave is the best tool to create engagement through online giveaways and make them go viral.

- Easy to use online giveaway tool that creates an embeddable entry form used for promotions and giveaways
- Rules generator
- Choose one or multiple entries: subscribe to a newsletter, follow an account on Instagram, visit a Facebook page, tweet a message, follow an account on Twitter, follow a YouTube channel, watch a video, make a pin on Pinterest, register to a sampling program, etc.
- Incentivize Engagement with each action giving reward points
- Dashboard & Monitoring on participations
- Draw one or more winner with just one click

Brands: L'Oréal Paris, eOne, Lacoste, Maybelline, Diesel, Avène, Stingray, etc.
YouTubers & Bloggers: Christen Dominique, IAMKARENO, Club Mamans, The Raeviewer, etc.