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Ashley Kapela

Ashley Kapela

Retail Development Manager

Nygard International

Retail Development Manager at Nygard International

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Nygard International

Retail Development Manager

- District Rep for 6 brands exclusively marketed through 15 Dillard's across the midwest.
- Responsible for achieving a 10 million dollar sales goal per year.
- Train, educate, and support sales specialists within the stores to ensure merchandising standards are met, provide product knowledge, plan and execute events.
- Develop and creatively implement store's individual floor set tailored to their specific market and clientele.
- Responsible for executing all projects as requested by the VP of Merchandising for Nygard, Inc.
- Work closely with management at both the corporate and store level.
- Perform weekly analysis of sales trends and competitive analysis.
- Solely responsible for developing, strategically planning and implementing outsourcing events that represent Nygard, Inc. with a goal of significantly increasing sales and brand awareness.

Career medium 06
Career
Career medium 01

Stein Mart Inc

Assistant Buyer

- Managed three departments total net sale of forty four million dollars; monitored the company's projected gross margin, net receipts and sales, to achieve company's plan.
- Analyzed each departments business weekly; looked at sales, on hand units and sell through percent, reported to management on what drove sales to execute a plan to reorder, mark down and forecasted future orders.
- Worked directly with Buyer to plan bi-annual strategy meeting to present to the VP of Merchandising based on forecasting the upcoming seasons plans, trends and styles.

Career

Body Shop of America Inc

Assistant Buyer- Shoes, Accessories & Lingerie

- Assisted Buyer in completing and confirming purchase orders; created and organized pick tickets, photographs, and pricing for accurate inventory maintenance and analysis.
- Involved in trend forecasting and development for the upcoming seasons to ensure relevance in the market.

Career medium 01
Career
Career medium 03

Body Shop of America Inc

Merchandising Assistant

- Monitored stock and allocated merchandise from warehouse to multiple store locations to maintain optimal selling.
- Responsible for monthly sample sales; which included organizing, advertising, marketing and implementing the event.

Career

Body Shop of America Inc

Sales Auditor

- Responsible for auditing daily sales reviews for 38 retail stores; confirming accuracy of sales using LS400.
- Handle charge-backs to customer's credit cards and audit Returns and Allowances.

Career medium 04
Career

Maxstudio.com

Assistant Manager

Kent State University

Bachelor of Science, Fashion Merchandising