Marketing Manager, Europe & Asia-Pac
May 2013 — Present
To assist with the content and client event requirements across the IFDS group of companies and affiliate organisations throughout Europe and the Asia-Pacific region.
Scope: 3 business streams, located across 10 offices throughout the UK, Ireland, Luxembourg, Hong Kong and Singapore.
Undertaking research to promote propositions, thought leadership, messaging and content management.
Assist with the creation, monitoring, delivery and updating of the organisation’s marketing plan.
Market intelligence- Media monitoring, inclusive of group data collation, competitor and market analysis. Additionally, monitor social media trends (LinkedIn, Twitter, Google +, Facebook etc.) with an aim of developing strategic proposals and implementing new networking channels, where opportunities arise.
Event management – To manage corporate events, arrange bookings, develop operational schedules and liaise with internal and external stakeholders.
Global marketing - To provide input and assist with the delivery of a global marketing strategy and messaging across the joint venture organisations, as well as being part of the creation and promotion of thought leadership and PR across multiple channels.