Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Ariana Radjenovic

Ariana Radjenovic

Ecommerce Merchandiser and Content Coordinator

Lorna Jane

Greater Los Angeles Area, us

Ecommerce Merchandiser and Content Coordinator at Lorna Jane

Message
MENU ☰

Lorna Jane

Ecommerce Merchandiser and Content Coordinator

-Accountable for seamless execution of regional onsite merchandising strategy to ensure optimal UX and sell through; inclusive of imagery, description, categorization, cross and up-sell, navigation - using visual and analytical strategies
-Partnering with Marketing and Social departments to ensure aligned onsite messaging and showcases of top performing products, providing feedback/ recommendations to business as required
-Creation of monthly regional “destination-category” calendar (“How To Wear”); ensuring alignment with communications, stock releases, graphics and core brand messaging
-Partnership with Stock departments to identify and optimize underperforming products; including onsite execution of optimization strategy
-Weekly optimized new product releases, with ensured alignment to campaign, inventory and omni-channel release strategy
-Creation of engaging landing pages for digital marketing efforts (such as email, search, social & affiliate); ensuring optimal click through experience and conversion opportunities
-Ongoing HTML coding for core branding content and information pages
-Weekly reporting across all website activity, provided to senior management
-Daily analysis of website performance using Google Analytics; with a keen eye for areas of opportunity requiring immediate attention to drive revenue or enhanced KPI results
-Daily site audits and quality assurance checks to ensure accuracy and optimal user experience
-Weekly management of promotion schedule; including creation, testing, troubleshooting, maintenance, term & condition creation, and disable.
-Provision of support to digital and social marketing; such as linking, promotional copy creation, content recommendations
-Close partnership with E-Commerce Manager, providing additional ad-hoc support as requested