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Ari Joseph

Ari Joseph

Co-Founder/Director of Canoeing and Basketweaving


Brooklyn, NY

Community Designer


Hostelling International New York

Community Engagement Manager

A hostel is a unique environment: it's the only kind of institution of its kind, bringing together people from all around the world and asking them to share their most personal space with one another. Meeting the needs of our travelers requires special consideration of their needs, whether it's getting to our doorstep or finding lifelong friends.

Our content and social media presence reflects these needs.

•Initiating and executing first ever event-based community engagement strategy for HI-New York, welcoming 4,000 NYC residents through events, classes, workshops and social gatherings;
•Designed and packaged new marketing and collateral materials for event space rentals, resulting in new revenue of $100,000;
•Redesigned HI-New York facebook page to serve as a "virtual common room" where future hostel guests can introduce themselves to and interact with each other before arrival; Facebook "Likes" increased 1,000 to 5,000 in one year's time
•Re-tooled HI-New York twitter page to respond to public foursquare check-ins at the hostel, offering pro-active customer support upon arrival
•Increased number of strategic brand partnerships to nearly 20, including Eastern Mountain Sports, Peace Corps, Moon Travel Guides, among others
•Co-developing and managing new Instagram-based display for hostel lobby, featuring a live feed of photos taken within the building
•Grew e-mail list subscriptions by over 400%.
•Redesigned front-end for new website

Career medium 05
Career medium 05

World Up

Director of Programs

•Raised nearly $70,000 in grants and individual donations in first two years of development plan
•Authored curriculum for Hip Hop Hackers, an innovative high school curriculum for teaching high school students about computing logic through music and the arts
•Trained teachers in music production software for in-school programming
•Lead educator and project manager on after-school pilot program at Brooklyn Community Arts and Media High School


Abt Associates

Research Assistant

•Authored sections of successful $20m Federal HOPE VI grant application for the Boston Housing Authority Washington-Beech Community

Career medium 04

The Cecil Group

Business Development Coordinator

The Cecil Group joins the talents of its architects, designers and planners to help clients realize the potential of their towns, cities, developments and open space.

As Business Development Coordinator, I worked with primary technical staff and principles to author, organize and deliver proposals for new work for the firm, while maintaining project profiles and qualifications for past work.



Digital Marketing Strategy Course

New York University

M.P.S., Interactive Telecommunications

Middlebury College

B.A., Political Science

LaGuardia High School of Music and Art and Performing Arts