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Anthony Burciaga

Anthony Burciaga

Marketing Coordinator

Axial r/c Inc.

Costa Mesa, CA

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Axial r/c Inc.

Marketing Coordinator

- Ran effective ad campaigns that promoted our vehicles and option parts. Including a TV spot with Kay Jewelers that went live during the holiday season featuring one of our vehicles.
- Assisted with Project management in 2013 when we lost our Project Manager. During that time we were able to launch 4 vehicles on time with no delays.
- Worked closely with the graphics department and marketing director to ensure that deadlines were reached.
- Gathered information on all Axial presence in the media through events and technical partners. This allowed us to reach out to more partners by showing our influence in the market.
- Created a advertisment tracking system. This helped us to easily rotate web banners and print advertisements and schedule new creative ideas.
- Successfully monitored and ran the Axial Facebook Fan page Growing it by 24,000 fans over a year while maintaining a 10% engagement with out fans.
- Implemented an Inventory tracking system while keeping a 100% accuracy on inventory counts. This inventory was for marketing partners and promotions.

Career medium 06
Career

Newport Harbor High School

High School Diploma