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Angie Adams

Angie Adams

Senior Consultant, Marketing, Leadership Development Program

Verizon

Senior Consultant, Integrated Marketing Communications

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Verizon

Senior Consultant, Marketing, Leadership Development Program

Senior Consultant, Wireless Integrated Marketing Communications
• Conduct primary market research for priority one level promotions and launches, including focus group, surveys, and interviews; synthesize data and present results and recommendations to executive leadership
• Collaborate with product managers, media teams, and go-to-market leads to create strategic briefs; maintain consistent communication with internal teams and agency partners to ensure alignment across all mediums
• Create business results decks for executive leadership including VPs, SVPs, and CMO

Senior Consultant, FiOS Product Marketing
• Completed business case for new product launch including competitive analysis, trend forecasting, and ROI projections resulting in an estimated $100M in incremental revenue; presented findings to senior leadership
• Owned roadmap for a new Small Business Voice Over IP product; manage product strategy team, market trial, go-to-market and customer support activities; host weekly status calls to ensure deliverables and deadlines are met

Career medium 06
Career