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Andrew Grosso

Andrew Grosso

Partner

@ Balance

I like working on teams that build creative things that delight people. Apps, websites, stories; I'm at my happiest when there are users/audience, a chance to surprise, entertain and be useful to them, and a talented team of collaborators to make it happen.

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Levo

VP, Product

Levo helps you navigate your career more successfully. Arm yourself with the tools to develop your talents, build connections with peers and mentors, and stay inspired as you grow and develop. Take a look around and meet the users.

NBCUniversal

Product Director, DailyCandy

Planned, budgeted, launched, and maintained the Product & Tech Roadmap to optimize the user experience for our rabidly loyal users (and the advertising revenue) across our digital platforms for mobile apps, email, and responsive web, and syndication. Bought by Comcast and folded into NBCU.

Balance Agent

Partner

We're a boutique agency specializing in launching and growing direct-to-consumer subscription products focusing on streaming services. We have a seasoned consulting team with a proven track record of high quality, digital product work (OTT, e-commerce, subscription, and ad supported media). We embed with your team, launch, and leave once they're up and running.

Earlier (Consulting & Startups)
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Head of Product/Tech, Daily Secret

Led a lighting fast consulting turnaround of a global travel publisher in 41 cities. Created/managed a roadmap that balanced quick wins, revenue, and long-term stability. Led hiring of permanent team.

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Project Mgr, Pfizer Exec Leadership

Led 3 consecutive projects for CEO's office and Pfizer's Executive Leadership Team focusing on the user experience of internal tools. Ask me about FCC and SEC compliance and what JETS stands for.

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Director of Customer Operations

Created solution design for, pitched, and launched an e-commerce order management, fulfillment, billing and CRM system that allowed over 12 universities to sell white labeled phone service from Sprint and ATT.

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Director of Customer Exp, Vindigo

Vindigo built the first mobile cityguide and apps for NYTimes, Verizon, and ATT. I led customer service, retention, and tech support for millions of customers on 20 mobile apps, two digital-download stores on 6 carriers.

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Director of Customer Service, Juno

Pitched, launched, and led Juno's eCRM operations for 10 MM members: our Web Help Site, in-app software support, postmaster, and email support center. Started as an admin assistant, promoted multiple times and led newly created dept.

Theater

Director

Directed Oscar, Emmy, Tony and Obie award winning actors, designers, writers and production teams (and the occasional sixth grader) during a career spanning more than 30 productions over a decade. - Led the full life cycle of the creative process from readings to workshops, to Off-Off Broadway, to Off Broadway, to commercial productions, Broadway options, regional tryouts, and full productions. Awards: Stage Directors & Choreographer's Society Traube Fellowship, and SDC Broadway Observership

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Career

Duke University

Bachelor of Arts, Double Major: English & Drama

Awards: Korman Scholarship, Benenson Award in the Arts, John M. Clum Distinguished Graduate Award.
Activities: I directed and acted in a lot of theater, taught off campus to help pay for school, and was a truly mediocre oarsman in crew.
Despite a quixotic attempt to walk on, I didn't play varsity basketball though I did experiment with a flat top