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Amen Makonese

Amen Makonese

Market Development Manager

Pioneer Foods International

Johannesburg Area, South Africa, za

I am a subject matter expert and an active practitioner in retail strategies for food and beverages manufacturers, having worked for SABMiller Africa’s 11 countries (now part of Anheuser-Busch InBev since the 2016 takeover) for 12 years, crafting and deploying compelling retail value propositions, and now doing the same for P...

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Pioneer Foods International

Market Development Manager

Key Managerial Responsibilities
- Develop existing markets to deliver agreed volume and margin targets
- Actively prospect for new business, present comprehensive proposals and convert opportunities into new business
- Develop a prospecting database and lead generation template that summarises opportunities, status and situation
- Ensure a seamless process is in place for new account acquisition, pricing and ordering / delivery
- Ensure new business opportunities are identified well in advance of product requirements and input into sales forecasting model
- Manage product communications to customers and work with Business Managers to ensure new customers are supplied in full on time
- Develop marketing initiatives in advance of market requirements and ensure branding offers within guidelines