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Amanda Roche

Amanda Roche

Marketing Coordinator

Crunchy Logistics, LLC

MBA Candidate at Crummer Graduate School of Business

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Crunchy Logistics, LLC

Marketing Coordinator

• Analyze statistics on marketing reach, leads, and conversion rates
• Report marketing statistics monthly and annually
• Coordinate the company online marketing presence and content distribution
• Manage and analyze SEO for multiple webpages using Google Ads and Google Analytics

Career medium 02
Career

Go Big Marketing

Marketing Intern

Freelance marketing work with GO Big Marketing and its local Orlando clients.

Rollins Net Impact

Marketing Officer

• Organized a semester kick-off party sponsored entirely by a local restaurant and gained two new members for the organization

Black Onyx Event Production

Stage Hand

• Successfully loaded many large production shows including Lil Wayne, Britney Spears, and Transiberian Light Orchestra

WPRK 91.5FM

Professional Affairs Director

• Engaged in the community and with local businesses to create lasting business relationships
• Work with leadership to manage and organize the budget and succeeded in saving money and never overspending the budget
• Manage and organize the WPRK department of three volunteer student directors to oversee underwriting, business, donor relations, and public service announcements
• Generated $10,000 in underwriting and trade sponsorship over three years
• Raised $13,500 in donations during the WPRK 60th Anniversary Telethon and Concert

Career medium 04
Career
Career medium 04

Raymond James Griffis & MacClary

Print Media Intern

• Conceptualized and created a new brand design for the firm
• Created and redesigned the company’s marketing materials and webpage to be consistent with the new band design: www.stayadvised.com

Career

Rollins Resource Center

Social Media Intern

• Collaborated with a marketing team to create a recognizable brand and increase student awareness and usage of the center
• Created the center’s social media presence and brand consistent marketing materials

Career medium 05
Career

Rollins Resource Center

Writing Consultant and Critical Media and Cultural Studies Tutor

• Mentored over forty students to improve papers and ideas on various topics, creating lasting relationships with these students

Eastport Yacht Center

Marketing Intern

• Created a marketing plan for the marina and successfully implemented this plan
• Sold ten monthly boat slips and two yearly boat slips to new and retained customers

Career medium 02
Career

e.magination

Operations and HR Intern

• Updated the customer relationship management system
• Recruited, screened, and interviewed new employees and staffed five team projects

Rollins College - Crummer Graduate School of Business

Master of Business Administration (M.B.A.), Marketing

Rollins College

BS, Critical Media and Cultural Studies

Severn School