Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Alisha Johns

Alisha Johns

Writer

BD&E

Writer at BD&E

Message
MENU ☰

BD&E

Writer

- Developed copy for websites, marketing communications materials and print ads
- Prepared Keynote presentations and leave behind proposals
- Proofread all forms of print and digital media including web and mobile app content
- Collaborated with a team to devise an integrated marketing communications plan
- Attended photo shoots, press checks and signage consultations
- Wrote company blogposts, press releases and e-mail newsletters

Career medium 04
Career
Career medium 03

Self Employed

Freelance Writer

- Created a campaign theme and wrote product descriptions for Tre’s holiday catalog
- Formulated a social media strategy and wrote all digital content for a local farmer’s market business
- Developed a print ad campaign for Belk as part of a Virginia Tech marketing course

Career

Butterfly Switzerland

Marketing Team Manager

- Performed market research to select a target market
- Identified points of differentiation and established positioning
- Conducted team meetings and general assembly discussions

Career medium 02
Career
Career medium 05

Virginia Tech Office for Diversity and Inclusion

Communications Intern

- Devised a social media marketing strategy for the Strong Together campaign
- Proofread print materials and digital content
- Served as art director for promotional videos
- Partnered with other campus organizations to achieve cross-promotion

Career

Iceoplex at Southpointe LLC

Programs and Activities Coordinator

-Maintained social media outlets with an emphasis on Pinterest boards promoting brand identity
-Developed daily schedules and created weekly newsletters
-Proofread all forms of marketing communications
-Managed staff and handled parent/camper concerns

Career medium 03
Career
Career medium 06

Virginia Tech Residence Hall Federation

Director of Programming

- Developed brand line and messaging for the 9,400 Stories program
- Branded the 9,400 Stories blog and all other promotional materials
- Created and maintained social media accounts
- Worked closely with professional vendors in order to negotiate long-term contracts

Career

Virginia Polytechnic Institute and State University

Bachelor of Science (BS), Marketing/Marketing Management, General