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Alexandra Campbell

Alexandra Campbell

Senior Associate, Digital Performance

Arnold Worldwide

Greater Boston Area, us

Through my diverse experience working for a range of companies from FedEx to Avery Dennison to Arnold Worlwide, I have acquired a better understanding of the digital marketing space and how to integrate all components of marketing to make organizational efforts successful. I chose to pursue a career in Marketing because I am...

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Arnold Worldwide

Senior Associate, Digital Performance

• Customize analytics reports based on campaign objectives with future recommendations
• Proactively monitor performance to optimize budget allocation across social platforms
• Provide promotion recommendations including audience targeting, A/B testing and ad format
• Partner with broader marketing teams to align promotion plans with overall business objectives