Kooheji Contractors W.L.L.
Asst. Marketing and Branding Manager
July 2016 — March 2017
Overall support in the development of brand strategies, In-market activation excellence and net revenue growth for the brand. Support the Management to develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget. Analyze market and competitive trends and recommend actions to achieve annual sales and profit objectives. Managing monthly volume forecast for assigned brand/categories, planning to deliver best-in-class forecast accuracy. Lead cross-functional teams in the development and execution of strategies for advertising, marketing, promotions, and operations.