Manager, Global Brand Strategy & Engagement
June 2012 — Present
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Manager, Brand Strategy at American Express
Clients: American Express, Planned Parenthood Federation of America, Kimberly-Clark
Clients: Geek Squad, Best Buy and Dyson.
B2B and pro-bono accounts. Press releases, story pitching, media coverage monitoring.
Employee and community relations.
Wrote short feature pieces on University professors, programs and alumni for several University publications. Copyedited articles and other University marketing materials.