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Aditya Mehra

Aditya Mehra

Founder/Chief Creative Officer

Logomotif Communications

Mumbai

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Logomotif Communications

Senior Creative Director

I was involved in the launch of one of Powai's most talked about bistro called Thyme. From ideation to final execution, I handled a team of over 20 people, creatives and media partners combined, to successfully launch the brand. We were also shortlisted at the Goa Fest for our work. I supervised the Goa Lifeguard program, which resulted in an entire branding exercise from lifeguard towers to lifeguard attire and signages on all of Goa's beaches. I also successfully handled the launch of Ahuja Developers marquee project called Ahuja Towers. Other clients worked on include Western Railways, Biara Lingerie, ACETECH Economic Times, Rajesh Lifespaces and Tunga Hotels

Zebra Crossing

Consultant/Creative Director

I was involved in the launch of Cloud 9's new range of fizzy drinks. From ATL to BTL and digital, I created a new product identity, which was a huge hit amongst the masses. We successfully collaborated with the Sunburn event in Goa that helped us in gaining tremendous mileage over our competitors.
I also handled a creative team of highly talented individuals that worked on various brands like The Fern Group of Hotels, Sreenidhi International School, Hitachi, Symphony Air Coolers and Neelkanth Developers.

Percept Hakuhodo

Creative Director

I worked on the launch of Toyota Fortuner, which in the year 2010, sold the highest number of SUVs in its category.
I was also behind the launch of Good Morning, which is now Gujarat's highest selling tea brand.
My team played an extensive role in building the Canon brand. It was the first time in India that Canon signed a brand ambassador - none other than the legend Sachin Tendulkar.
My team was also instrumental in winning key creative pitches for FedEx, Bajaj Allianz and the Congress party.
I won gold at the Calcutta Ad Club and was a finalist at the Goa and Montreux Fests. The agency climbed into the top 15 ranked agencies of India during my stint there.

Saatchi

Group Head

Our team was responsible for handling the global Pillsbury account. All of APAC's work was routed through the Mumbai office

Enterprise Bates

Writer

Under the tutelage of the great Mohammad Khan, I further honed my writing skills and was given tremendous opportunities to showcase them. I was given a broad bouquet of clients to work on with brands such as Killer Jeans and the Times Group. My seniors always encouraged me to directly interact with clients especially on strategy and creative presentations.

Leo Burnett

Junior Writer

My first job as a writer in one of India's top agencies was arguably the best one. Noticing my craft and wit at such a junior level, my creative director moved me to the agency's entertainment division.
I was the only junior to be given these responsibilities. As a result I worked on marketing campaigns for several Bollywood feature films.
The agency also entered my radio spot for the Abbey awards.

N.L. Dalmia Institute of Management

MBA, Human Resource Management

I won the gold medals in inter management debate competitions such as 'Simmeration' and Saksham.
I was also the cricket and volleyball caption of the institute.

Mithibai College of Science and Arts

Bachelor of Science , Chemistry

Having gained admission to this prestigious college on merit in sports, I was able to represent it in cricket and volleyball.
It was also in college that I got introduced to Buddhism. It's been 22 years since. And now I head a local chapter that comprises of 150 members from all ages and walks of life.

Maneckji Cooper

Indian Certificate of Secondary Education , Technical Drawing

I was the Games Captain